Founder & President Roll
Web Address:Http://whyroll.comSession: Making Sense of Mobile: A Buzzword Smack-down Sara Santiago is Founder and President of Roll Mobile, an award winning digital agency in Milwaukee, WI. She is a contributing author and a national speaker on mobile web and app development, user experience design, and the evolution of social business strategy. Sara has been a featured speaker at digital media conferences such as South By Southwest (SXSW) in Austin, TX, and BlogWorld New Media & Expo in New York, NY and Los Angeles, CA. When not on the road, Sara and her team work on digital strategy and mobile development for clients such as Master Lock, Wisconsin Department of Tourism, Sub Zero – Wolf, and Aurora Healthcare. In addition to over a decade of experience in electronic marketing, ecommerce, and brand development, Sara has a strong technical background in user experience design, usability analysis, web development, application development, and healthcare informatics and related systems. Sara and her team put high priority on providing excellent service and high quality deliverables, and are committed to supporting their clients in understanding and leveraging the the ever evolving mobile marketing technology.
Orbit Media Studios, Inc.
Web Address:www.orbitmedia.comSession: Content Promotion: Get the word out.
Andy is a Principal and the Strategic Director at Orbit. Andy leads business development for Orbit and connects clients with the firm. Within the company, Andy oversees sales, strategy and marketing. Andy employs his extensive knowledge of content marketing, search engine optimization, social media, and usability to develop the most practical and viable web solutions for partners, clients and friends. In addition to establishing relationships with new clients, Andy leads Orbit’s own web marketing efforts. He enjoys sharing his best web marketing advice and frequently speaks at events on web marketing strategy. And also writes regularly for the Orbit blog and monthly newsletter. He is active within the Chicagoland Chamber of Commerce and with many of Orbit’s non-profit clients. Andy is a graduate of the University of Iowa, where he studied Mandarin Chinese and became certified to teach. Also, he has passed the GAIQ Test (Google Analytics Individual Qualification).